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Opportunity Maximizers • Articles



Marty Jacknis has authored many articles that were written to maximize various opportunities. Several of those articles are listed below. You have the option of viewing them within our website or downloading them to read later.
IS YOUR PRESENTATION A "10"?
Most sales managers recognize the importance of making a great first impression. They understand that developing and delivering a consistent message that shines the brightest light on the company's products, services and personnel is essential. Without it, the company would be hard pressed to distinguish itself from the competition. Yet, if you ask the typical sales manager if he has a yardstick or benchmark that identifies what a perfect "10 out of 10" presentation looks like, chances are the answer is no.

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OVERCOME "OPPORTUNITY BLINDNESS"
Three keys to personal and professional success.

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SAY "NO" TO "NO"
Considering the amount of time, effort and money invested throughout most sales processes and endeavors, making a second or even multiple attempts to reverse a "no" decision makes good business sense, especially when a negative response rarely tells the whole truth.

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WHERE TO BEGIN
In selling to big corporations, knowing where to make the first presentation can make all the difference.

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THE ART OF HIRING "10s"
Why your new recruits may not be as sharp as the people you used to hire.

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THE WAVE PHENOMENON
Knowing when the wave of growth will crest is as important as riding it to success.

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MULTIPLE CHOICE
Why your salespeople should have not one, not two, but three objectives every time they make a call.

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TURNING BROWSERS INTO BUYERS
What if half the people who currently wander in and out of your stores without buying anything were suddenly to become paying customers?

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THE CHANNEL EMPOWERMENT SOLUTION
The typical reseller needs direction. Can you honestly say your company is providing it?

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HIGH VOLTAGE CONTACTS
Don't Just Make a Sale - Make a Client.

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DRAWING THEM IN
Seductive marketing is the art of enticing customers to come to you.

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OPPORTUNITY ZONE
Getting out of your comfort zone is essential to continued and sustainable success.

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© Opportunity Maximizers